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To set your brand apart from the competition, you need to take the time to not only create high-quality images but ensure you are using the correct image sizes on the varying social media networks! The optimal social media image sizes can vary drastically, but we have created this handy guide/post to act as your go-to image sizing reference for all your social media marketing channels! Want to MASTER social media marketing? Join our mastery course bundle with ALL of our Coursenvy courses included: modMBA.com Social Media Image Sizes UPDATED 4/19/2023 First off, ASSUME EVERY IMAGE YOU FIND ONLINE IS COPYRIGHTED! Always create original content! Take your own photos. Use amazing free software like Canva! Look, they do all the work for you providing the CORRECT social media image sizes: Photo Credit: https://www.canva.com/create-a-design Here is the link to Canva's Social Media Image Size Guide: https://www.canva.com/sizes/social-media Facebook Image Sizes Make your Facebook page and Facebook ads stand out! But start by using the CORRECT Facebook Image Sizes: https://www.coursenvy.com/facebook-image-sizes Facebook Image Ad Specs: https://www.facebook.com/business/ads-guide/image/facebook-feed/traffic Facebook Ad Formats: Depending on your Campaign Objective, you can select varying formats for your ad. Image – Ad Specs and Facebook Images Guide Video/Slideshow – Ad Specs and Facebook Video Guide Carousel – Ad Specs and Facebook Carousel Guide Collection – Ad Specs and Facebook Collection Guide Instant Experience – Ad Specs and Facebook Instant Experience Guide Instagram Image Size Landscape image ad sizes should be 1200 x 628 pixels, and have an aspect ratio of 1.9:1. Square images should have a 1:1 ratio, and use 1080 x 1080 pixels. Vertical image ad sizes should be 600 x 750 pixels, with an aspect ratio of 4:5 Design Requirements for Instagram Feed Ads: https://www.facebook.com/business/help/430958953753149 Twitter Image Sizes Twitter image sizing is fairly simple. Photos you tweet appear cropped to 440 x 220 pixels in your stream of updates. Upload the max size photo (1024 x 512 pixels) though to avoid them being pixelated when they are expanded. Then for your Twitter profile header photo use images that our 1500 x 500 pixels. Finally, for your Twitter profile photo, upload images sized 400 x 400 pixels. Advertiser Creative Specifications: https://business.twitter.com/en/help/campaign-setup/advertiser-card-specifications.html Pinterest Image Sizes Make Pinterest is all about the endless scroll. I love using TALL images that take up a good portion of users Pinterest feed. So upload Pins a minimum o 600 px wide (Pinterest recommends an image aspect ratio of 2:3 or 600 pixels by 900 pixels minimum). The ideal Pinterest image size is 1000 x 1500 px (again, an aspect ratio of 2:3). For video Pins, they should be a minimum 4 seconds up to a maximum of 15 minutes. The video aspect ratio should be: 1:1 (square) or 2:3, 4:5 or 9:16 (vertical), or 16.9 (widescreen). The video file type should be .mp4, .mov or .m4v For your Pinterest profile photo, upload images 165 x 165 pixels. Pinterest Product Specs/Sizes: https://business.pinterest.com/en/Pinterest-product-specs YouTube Image Sizes The YouTube “Channel Art” or cover image size is 2560 x 1440 pixels. For YouTube video “Custom Thumbnail” image sizes, use 1280 x 720 pixel images. PERFECT EXAMPLE YouTube Custom Thumbnail Image (with bright color and value proposition text): The Best YouTube Thumbnail Examples: https://mktoolboxsuite.com/youtube-thumbnail-examples https://www.manypixels.co/blog/post/best-youtube-thumbnails https://campaigndonut.com/best-youtube-thumbnail-images BONUS Click here to download our favorite Social Media Content Calendar Template (provided by HubSpot)!

By age 18, once you graduate high school and leave home for college, 90% of the time you'll spend with your parents is over. "You probably never thought about this, but around 90% of the time that you will have spent with your parents was done from the ages of 0 to 18." — Donn Felker Before you know it, those people we call parents — who raised us, loved us during the good and bad times, and brought us into this world — will be gone. The point of this fact is not to be depressed by it; it’s to understand it so that we can spend more QUALITY time with our parents! Continue reading on this topic at: https://medium.com/the-ascent/you-dont-have-as-long-with-your-parents-as-you-think-57fc081d24cc And make sure to check out this blog post for great visuals of time and how many events you have left in your life, i.e. a wake-up call to cherish your friends and loved ones and to not WASTE a minute of your most important asset, TIME! https://waitbutwhy.com/2015/12/the-tail-end.html

The Ultimate Guide on How to Rank Your Products on Amazon: The 5 BEST WAYS to Find a Product to Sell on Amazon: Amazon Best Sellers Rank Meaning: Amazon Best Sellers Rank (BSR) + 24 More Amazon Ranking Factors: https://startupbros.com/amazon-ranking

Amazon.com customers can discover coupons on the Amazon Coupons home page, in search results, on product detail pages, on the offer listings page, and in their Amazon carts. As an Amazon seller, you can create digital coupons, deals, and offer discounts on a single product or a set of products! Amazon Coupons provide a sales boost with the green “SAVE $x.xx” coupon label in search results and on the listing. Amazon Deals are time-bound, promotional offers where an item is featured for a limited time on the Amazon Deals page. Editing your Amazon product listing “Sale Price” changes the actual price of your product on Amazon for all customers, for the dates you specify. This is also great for when launching a product to spike sales/BSR and increase conversions with a low product price. Percentage Off promotions are our most used Amazon Promotion. When discounting single unit purchases, consider implementing a limited-time Sale Price. Customers respond to limited time offers when they face the possibility of missing the offer! FOMO (fear of missing out) is real! Experiment with the promotion duration. You can also set up a promotion with a tiered Percentage Off discount structure to encourage the customer to buy more because they get a better discount. How to Create Amazon Coupons Log in to your Amazon Seller Central account. Click Advertising in the top-left dropdown menu. Select the Coupons option. #1 – Add products to your coupon You can feature up to 200 products in one coupon. While adding multiple products, selecting within the same sub-category or product group will help provide a better customer experience. #2 – Set discount amount and budget You can offer percentage or money-off discounts. For a better customer experience, we require the discount to be between 5% and 80% of your lowest price for the product in the last 30 days. The budget you set will be utilized as customers redeem your coupon. We will deactivate your coupon when your budget is fully utilized. #3 – Schedule and target your coupon You can set a duration up to 3 months for your coupon. #4 – Review and submit One final check to see if everything looks good before you submit your coupon! When launching a product, we offer a discounted price to ensure sales each day. For the Claim Code we select "Single-use" and send each unique promotion code to members of our launch email list. We evenly space out "Single-use" codes sent each day over a week to ensure equal sales each day which helps boost our listing BSR. How to Create Amazon Deals You have 2 options when creating Amazon Deals. https://sellercentral.amazon.com/help/hub/reference/G202111490 #1 – A Lightning Deal is a time-bound, promotional offer where an item is featured for a limited number of hours, usually 4 to 12 hours (as determined by Amazon), on the Amazon Deals page. Featuring an item as a Lightning Deal may help increase sales and reduce your inventory. Learn how to use Lightning Deals to help improve your brand awareness and sales. #2 – A 7-day Deal is a time-bound, promotional offer where an item is featured for a limited number of days on the Amazon Deals page. To be eligible for deals, you must be a Professional Seller with at least five Seller Feedback Ratings per month and an overall rating of at least 3.5-stars. Lightning Deals are flash sales where a product is featured for several hours on theAmazon Deals page, one of the most visited pages on Amazon. 7-day Deals are also featured on the Amazon Deals page for up to 7 days at a time. The Deals page, is one of the most visited pages on Amazon. Featuring a product as a Lightning Deal or a 7-day Deal might help increase sales, and it can also be an effective way to reduce your inventory. There is a fee required to run a Lightning Deal or a 7-day Deal. https://sellercentral.amazon.com/help/hub/reference/202111590 Seasonality: All products have an optimal time of year to sell to customers. Choose the week that best optimizes the seasonality of your product. On-Amazon competition: Your Deal might be the best-priced product on Amazon, but consider whether the price is competitive to similar products from other brands and sellers. Off-Amazon prices: The suggested price ensures that your product is the best-priced product on Amazon. However, consider whether the Lightning Deal price is competitive to prices on websites outside of Amazon.

The Amazon A+ content feature enables brands to change the product descriptions of branded ASINs. https://sellercentral.amazon.com/help/hub/reference/G202102930 Why Amazon Brand Registry? In order to create A+ Content, you need to complete Amazon Brand Registry: https://sellercentral.amazon.com/gc/brand-protection You can use this tool to describe your product features in a different way by including a unique brand story, enhanced images, and text placements. Adding A+ content to your product detail pages can help result in higher conversion rates, increased traffic, and increased sales when used effectively. Your A+ content will display in separate placements on the detail page and can include the following content types: Enhanced Product Description-More details on product features and uses to augment the bullet points and images in the main product detail page. This will help customers make purchase decisions by proactively answering their questions. Custom paragraph headers and images Unique image and text layouts Product comparison charts Bulleted feature lists Appears in the Product Description section of the Amazon detail page Brand Content - Educate customers about the history of the brand, as well as its values and product lines. Carousel display with full screen background on desktop and mobile devices Image and text cards Links to the brand store Appears in the From the Brand section of the Amazon detail page You can publish content to all ASINs that you own as a registered brand owner in Amazon Brand Registry, and have up to 20 pending submissions in review at one time. Eligibility requirements This feature is only available to Professional sellers who have been approved as brand owners through the Amazon Brand Registry process, as well as emerging brand owners who are part of certain managed selling programs, such as Amazon Launchpad and Amazon Exclusives. After you’ve been approved, you’ll be able to add A+ only to products that are part of your approved brand catalog. How to Create Create A+ Content To create A+ Content for your product, follow the steps at: https://sellercentral.amazon.com/gp/help/external/help.html?itemID=202134820&language=en_US&ref=efph_202134820_cont_G202102950 -Select A+ Content Manager from the Advertising menu on the Seller Central homepage. -To add content, click Start creating A+ Content and choose the content type you want to create. You can include the following types of content through A+: Enhanced Product Description: More details on product features and uses to augment the bullet points and images in the main product detail page. These help customers make purchase decisions by proactively answering their questions. Brand Content: Educate customers about the history of the brand, as well as its values and product line(s). -Follow the onscreen prompts to name your content and then select modules to create the style you desire. -Populate the text and image slots. When adding an image to your content, you can either upload a new image by dragging and dropping into the Add Image uploader or choose an image in your Creative Assets library. The Creative Assets library includes images you previously uploaded in A+ Content or other programs, such as Sponsored Brands, and allows you to categorize your images with tags and search, sort, and filter the images based on size, last modified date, and other criteria. While you are adding content, you can click Preview at any time to see what your content will look like in both desktop and mobile versions. -You can apply ASINs to the content in the ASINs tab on the Content details page. You can add any ASIN from an ASIN family to the search box to find all the ASINs in the family. Select the The use of blurry or low quality images, and images with watermarks or small text that is unreadable when shown on mobile devices, is not allowed. ASINs that you want to apply to the content and click Apply. You can also use our bulk upload feature to upload a spreadsheet with the ASINs that you want to apply. You will be required to use bulk upload if you want to add more than 1,000 ASINs to the content. -Create language variation drafts for other languages that customers use in the country. For instance, since many customers in US choose to shop in Spanish, rather than English, create a language variation for Spanish in US. This step copies your content and applied ASINs as drafts that you can use to add translated content. You will be able to review and submit these drafts individually later. To help customers who shop our stores in different languages, Amazon may also create language variations automatically. The automatic content translations are only created for languages where you have not previously published the content. You can edit or delete them using the A+ Content Manager. -Click Review & Submit to review the final draft of your content, including the applied ASINs, and click Submit for approval to send the content for validation and approval.

Are you considering Ad Astra School (Astra Nova School) or Synthesis School for your student? In this blog post, we break down the pros and cons of each online program, Astra Nova School and Synthesis School reviews, as well as share other popular Synthesis School alternatives, like the modMBA.com (where your teen student will create business ideas and launch a startup). Voted #1 Teen Business Ideas Program + Startup Launch Bootcamp Do you need a program for your older students? While Ad Astra School and Synthesis School is intended for kids ages 8-14, the modMBA.com is for age 14+. Enroll your student today in the #1 rated, most popular startup creation online program where teens: Create a new business idea Practice risk-taking Master financial literacy Master digital marketing Perform market research Create a business plan Create a pitch deck Pitch their business to venture capitalists (just like on Shark Tank) Launch their business Scale their business & generate income Over 500,000 students have learned the most in-demand skills inside the modMBA. Thousands of modMBA.com grads have created their own successful businesses and thousands more have been hired everywhere from Fortune 100 companies, to startups! Ad Astra School vs Synthesis School When it comes to providing quality education and preparing students for success, Ad Astra School and Synthesis School have emerged as leading contenders. Both institutions offer unique approaches to learning and boast impressive academic achievements. In this article, we will explore the similarities and differences between Ad Astra School and Synthesis School, helping you make an informed decision about which educational path is the best fit for you or your child. Ad Astra School Review Ad Astra School (aka Astra Nova School) takes pride in its progressive and interdisciplinary curriculum. The school aims to foster critical thinking, creativity, and a passion for learning in its students. With a focus on project-based learning and real-world applications, Ad Astra School encourages students to actively engage with their education. The school's faculty consists of experienced educators who strive to create a supportive and intellectually stimulating environment. Astra Nova School focuses on solving "Conundrums". Preview the Conundrums on their free YouTube channel: https://www.youtube.com/@astranovaschool/videos To apply for the Astra Nova program, go to: https://www.astranova.org/xyz/apply Synthesis School Review Synthesis School, on the other hand, offers a rigorous academic program that emphasizes STEM (Science, Technology, Engineering, and Mathematics) education. The school is renowned for its strong emphasis on analytical thinking, problem-solving skills, and hands-on experiments. Synthesis School equips students with the necessary tools and knowledge to thrive in a rapidly evolving technological world. The school's faculty comprises experts in their respective fields, providing students with a high level of expertise and mentorship. Synthesis School was conceived at Ad Astra, evolved at Astra Nova, and sold via https://www.synthesis.com Key Differences: Curriculum Focus: Ad Astra School promotes a holistic, interdisciplinary approach to learning, encouraging students to explore various subjects and make connections between them. Synthesis School, on the other hand, places a specific emphasis on STEM subjects, nurturing students' scientific and technological abilities. Teaching Methodology: Ad Astra School employs project-based learning, where students actively participate in hands-on projects and collaborative assignments. Synthesis School, meanwhile, emphasizes a blend of theoretical knowledge and practical application through experiments and problem-solving exercises. Educational Philosophy: Ad Astra School prioritizes creativity, critical thinking, and a love for learning, aiming to develop well-rounded individuals. Synthesis School focuses on fostering analytical thinking, technical proficiency, and preparing students for careers in STEM-related fields. Similarities: Academic Excellence: Both Ad Astra School and Synthesis School have a track record of academic excellence, with students consistently achieving high scores and gaining acceptance into prestigious universities. Innovative Teaching Approaches: Both schools strive to go beyond traditional teaching methods, employing innovative approaches to engage students and create a stimulating learning environment. Highly Qualified Faculty: Both institutions have a team of dedicated and experienced educators who are passionate about their subjects and committed to providing the best education possible. Choosing between Ad Astra School and Synthesis School depends on your educational priorities and aspirations. Ad Astra School offers a well-rounded, interdisciplinary education that nurtures creativity and critical thinking, while Synthesis School focuses on STEM education and prepares students for technical careers. Consider your interests, learning style, and long-term goals when making a decision. Remember, both schools offer exceptional educational opportunities, and with the right mindset and dedication, students can thrive in either environment. Create, Pitch & Launch a Business Idea in 30 Days If you have a student interested in business and marketing, consider the modMBA.com program where our most recent student launched a $2,000,000 revenue per year business!

Over the years I have read quite a few business books and I actually kept a journal noting key takeaways and gems from a few of them… but sadly the notes didn’t include WHICH concept came from WHICH book! BUT going forward, all nonfiction book summaries on Coursenvy.com will be book by book blog posts! So enjoy my stream-of-consciousness notes below: #1 – 100% INTENTION, 0% mechanism! Getting things done is ALL intention, not HOW you do it. Just do it! #2 – I CHOOSE TO… no longer “I have to”! Every time I say “I have to” I have made myself a victim seeking a negative payoff (sympathy, being right, rationalization). #3 – I came from a place of scarcity growing up poor. I have chosen to not let this limiting belief drive my daily actions. I acknowledge I am my own person and will succeed financially in everything I pursue, WITHOUT feeling the need to use others for my personal gain. #4 – EXPAND your comfort zone… therefore challenging your limiting beliefs! #5 – Be open to FEEDBACK, it is how you become BETTER! #6 – What you see as flaws in others, it is actually a MIRROR of yourself. What you THINK is what you GET in return. #7 – Stop breaking PROMISES. It is eating away at your self-confidence! Have INTEGRITY in all things… you are your word, be impeccable with it! #8 – EVERYBODY is seeking APPROVAL! Don’t be afraid to take the risk of having a conversation. EACH person you encounter is seeking love and also has a fear of “looking dumb”. Ask questions. Be vulnerable. TAKE RISKS! #9 – CHOOSE to make eye contact and give love. #10 – Learn something new daily to help expand your wisdom, but also find the answer to the question “What is my purpose on earth?” Pursue your PURPOSE! #11 – Take RESPONSIBILITY for your interpretation of the things that happen to you. Don’t be a victim! #12 – Trust the process! Everything is temporary so don’t resist and have fear, instead surrender and have faith. #13 – Confront your reality and regularly check in with where you are in all aspects of your life. #14 – Approach life with ENTHUSIASM! Be infectious and contagiously positive, with a passionate attitude. My Favorite Business Books Exponential Organizations: Why new organizations are ten times better, faster, and cheaper than yours (and what to do about it) by Salim Ismail Hyper Sales Growth: Street-Proven Systems & Processes. How to Grow Quickly & Profitably by Jack Daly The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric Ries Outthink the Competition: How a New Generation of Strategists Sees Options Others Ignore by Kaihan Krippendorff Deep Work: Rules for Focused Success in a Distracted World by Cal Newport The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, Newsjacking, and Viral Marketing to Reach Buyers Directly by David Meerman Scott The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk! by Al Ries The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies by Chet Holmes 80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More by Perry Marshall How to Win Friends & Influence People by Dale Carnegie Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz Thanks for reading! Now please apply any of these lessons to your life (EVEN JUST ONE)! I also highly suggest you read the blog post How To Learn Something New Every Day as it will really help you learn how to do something with all the data you encounter each day!

Social media marketing is a powerful tool that can help businesses connect with their target audience, build brand awareness, and ultimately drive sales! In order to effectively leverage social media, it is important to have a strong online presence across all relevant platforms (via your @BrandName). We will implement a social media name checker in this business name availability tutorial. The first step in creating a strong online presence is to secure your username (a.k.a. handle) on all social media platforms. By doing this, you ensure that your brand name or desired handle is consistent across all platforms and is easily identifiable by your audience. This continuity is important because it makes it easier for your audience to find you and engage with you on multiple platforms (e.g. Facebook, Instagram, Twitter, Pinterest, YouTube, LinkedIn, TikTok, etc.) Secure Your Usernames + Best Social Media Name Checker To secure your username on all social media platforms, you should start by conducting a thorough search to identify if your preferred username is available on each platform. This is crucial for establishing your brand presence and to prevent others from taking your desired username. Check username availability on each social media platform or at: https://www.namecheckr.com My Username is Taken! The goal is to secure @BrandName on each social media platform. While continuity is key when it comes to usernames on social media, if one social media platform doesn’t match, that is ok! For example, we had the username @Coursenvy on every social media platform except for Instagram. So we just secured a great, high-searched keyword phrase instead: @MarketingCourse As our brand grew, we eventually paid for the Coursenvy trademark. With a trademark, you can legally force platforms to provide you with your trademarked @BrandName! We emailed Instagram’s legal department our Coursenvy trademark and they issued us the @Coursenvy username! If your username is taken and you don’t have the trademark yet, the best practice is to secure the next best username for your brand. For example: @BrandNameDotCom (e.g. your website URL spelled out @CoursenvyDotCom) @OfficialBrandName (e.g. @OfficialCoursenvy) @RealBrandName (e.g. @RealCoursenvy) @TheBrandName (e.g. @TheCoursenvy) @BrandNameLocation (e.g. online only @CoursenvyHQ or @CoursenvyOnline) @BrandNamePlace (e.g. if you only serve a local market @CoursenvyTX or @CoursenvyUS) @VerbBrandName (e.g. @TryCoursenvy, @GetCoursenvy, or @AskCoursenvy) @BrandNameDescriptor (e.g. @CoursenvyApp or @CoursenvyCourses) @MainTargetKeyword (e.g. @MarketingCourse, @alternativeMBA, or @BusinessSchool) Username Requirements Keep it simple: Your username should be easy to read, spell, remember, and type. Avoid using special characters or numbers that may confuse users. Make it relevant: Your username should reflect your brand or business. It should be consistent with your brand name and convey your message or mission. Be unique: Choose a username that is not already taken by someone else. This will help to avoid confusion and ensure that your brand is easily identifiable on each platform. Keep it short: Many social media platforms have character limits for usernames. Try to keep your username as short as possible, while still being descriptive and relevant. Avoid trademark infringement: Do not use a username that infringes on someone else's trademark or intellectual property. This can lead to legal issues and damage to your brand reputation. Trademark Search Navigate to the URL: tess2.uspto.gov Click the “Basic Word Mark Search (New User)” link. Type your brand name into the “Search Term” field and click the “Submit Query” button. Browse all the “Live” trademarks to confirm there aren’t any matches for your brand name. Speak with an “Intellectual Property Lawyer” about trademarking your brand name. 2FA + Social Media Accounts Now, let's talk about the importance of using two-factor authentication (2FA) when creating your social media accounts. 2FA is an extra layer of security that requires users to provide a second form of identification (such as a code) in addition to their password. By using 2FA, you add an extra layer of protection to your social media accounts and prevent unauthorized access. Hackers and cybercriminals are always on the lookout for weak passwords and unsecured accounts. By using 2FA, you significantly reduce the risk of your social media accounts being hacked or compromised. This is important because a security breach can damage your brand reputation and cause financial loss. Use an email address you plan to never share publicly to create your social media accounts. For example, while our publicly known support email is info@coursenvy.com (known by hackers too) we use a private email address (e.g. coursenvy@yahoo.com) for our social media account logins. This acts as just one more layer hackers will have to figure out to access our accounts! Once you create each social media account, when prompted to “Enable Security”, “Enable 2FA”, or “Enable 2-Step Verification”, accept and follow the security prompts for each varying platform. Google Authenticator and Authy are the top-rated apps that generate 2-Step Verification codes right on your phone. Continue Learning Join our Social Media Marketing course included in our modMBA.com course bundle!

Create Facebook Custom Audiences for retargeting warm traffic on Facebook and Instagram. Our highest ROAS Custom Audiences are Lookalike Audiences of Customer Lists (of past customers) and segment Website Traffic Custom Audiences (e.g. include Add to Cart, exclude Purchased event traffic). Learn more at modMBA.com

Searching for how to add products to Facebook catalog? Want to create a Catalog Custom Audience via the Facebook Custom Audience builder? In this article, we teach you everything your need to know about the Facebook Commerce Manager. A catalog is a container that holds information about all the items you want to promote on Facebook and Instagram. You can use your catalog to run ads that display your items, sell from a shop, and more. https://www.facebook.com/business/help/1275400645914358?id=725943027795860 How to Create a Facebook Catalog To create a new catalog: Go to Commerce Manager: https://business.facebook.com/commerce Start creating your catalog: If this will be your first catalog, click Get started. Select Create a Catalog and then click Get started. If you already have at least one catalog, you'll see all your catalogs listed. Select + Add catalog to create a new one. Select the type of inventory you advertise or sell and click Next. Ecommerce (products) only: Choose how you want to add items to your catalog: Select Upload product info if you plan to add items yourself in Commerce Manager. Select Connect a partner platform if you host your items on a partner platform that has an integration with Meta. Select a platform and follow the link to its website to complete setup and import items to Commerce Manager. Import and manage items in your Meta catalog from a partner platform: https://www.facebook.com/business/help/365831587397584?id=725943027795860 Select the Business Manager account that your catalog belongs to. This unlocks more ways to use your catalog than selecting a personal account and enables you to assign other people permission to work on the catalog. To select a Business Manager account, you must be a business admin. Enter a name for your catalog. Click Create. How to add items to your catalog manually in Commerce Manager The simplest way is to add items manually in Commerce Manager. We recommend this option if you have fewer than 50 items: https://www.facebook.com/business/help/1670875312991238?id=725943027795860 Import and manage items in your Meta catalog from a partner platform Once your catalog contains some products, you can use it to start selling from a shop in Commerce Manager or to create ads featuring your products in Meta Ads Manager: https://www.facebook.com/business/help/365831587397584?id=725943027795860

Long Tail Pro Review: LongTailPro VS SEMrush VS Keyword Planner VS Market Samurai There is a common question every marketer faces – Should they opt for long tail keywords or short tail keywords? No matter the type of website, size or industry of the business, the choice of keywords is always critical. Choosing keywords can be confusing, with the problem starting from choice of the type of keyword. Both short tail and long tail keywords come with their share of pros and cons. Different types of keywords require different marketing strategies, so the first step in any marketing strategy is the keyword choice. Our keyword research tool of choice (and for our clients) is LongTailPro.com, so continue reading for our in-depth Long Tail Pro review and comparisons. Join Long Tail Pro with our FREE trial at: https://www.coursenvy.com/long-tail-pro-discount-code Long Tail Keywords As the name suggests, long tail keywords are longer keyword phrases. When managed properly, long tail keywords can be highly valuable to a business. They are specifically useful when the competition is too high. As these keywords precisely describe what you sell or offer, therefore uping your chances of being found by relevant visitors. Some marketers tend to avoid long tail keywords as they draw less traffic compared to short tail keywords. But, you need to understand that even though traffic volume is less, traffic drawn is targeted and the probability of conversion is HIGHER. Long tail keywords are valuable to both, organic and paid search campaigns. There are several keyword research tools that offer long tail keywords but Long Tail Pro is rated as the best tool we have reviewed hands down… now let’s jump into the reason why with this extensive Long Tail Pro Review! Long Tail Pro Review Long Tail Pro is the best long tail keyword research software online. It is being used by 1000’s of marketers every day! This is an automated system for keyword suggestion and offers niche keywords that can be quite profitable. It is an Adobe Air based software and works on Windows and Mac. LongTailPro is a premium tool that can be used by anybody looking for long tail keyword suggestions. LTP was created by Spencer Haws based on his experience with keyword tools and the limitations faced while using different keyword research tools. Marketers have appreciated the ability of this tool to make a difference in their search campaigns and to increase the traffic to their websites. The tool also has a built-in keyword competitiveness (KC) metric. This metric helps users decide between which keywords to target and which to skip. The interface of Long Tail Pro offers a step-by-step system that allows users to discover keyword suggestions easily. This tool is trusted by industry leaders and is recommended as a must-have tool for every marketer. There are various plans that you can choose from depending on your need and number of keyword searches required every month. Click the banner above to take a free trial of the Long Tail Pro software to get an idea of its advanced features and rewarding long tail keyword suggestions. You don’t need to be an expert SEO to use this tool. It’s straightforward, easy interface makes the software easy to use for anyone. Features of Long Tail Pro Long Tail Pro is bundled with several features that makes keyword research rewarding. It saves marketers the long hours and immense hard work involved in keyword research. Must know characteristics of Long Tail Pro include: Most keyword tools allow a search for 1 basic keyword at a time. In the case of Long Tail Pro, you can search for and import more than 5 basic (or seed) keywords at a time. These will generate almost 800 keyword suggestions within few seconds. It is possible to get keywords from any niche, location and almost every language. Long Tail Pro is supported by a team of experts who constantly improve the usability of the tool. They work towards adapting the tool to changing market conditions and search algorithm updates. This tool is being used by Internet Marketers, SEO professionals, content marketers, social media managers, Bloggers and more. The presence of real-time filters allows user to modify their search as per their search criteria. It helps you gain more control over the results. ***To enjoy this tool to its fullest, go for the Platinum Plan as it comes with a range of added benefits! Keyword Competitiveness Score Keyword Competitiveness Score (KC) is one of the most powerful features of Long Tail Pro. Available to Platinum users, this feature is calculated using a complex formula. It basically analyzes the top 10 Google Search results and determines the difficulty of ranking for a keyword organically. LongTailPro uses factors like Domain Authority, Page Authority, Site Age, Social Signals and more to compute Keyword Competitiveness. It is the most accurate keyword difficulty score tool available on the market! As per the changes in Google algorithm, the computations of KC are also adjusted from time to time. Long Tail Pro Cloud Now our Long Tail Pro review would be incomplete if we didn’t discuss the “LongTailPro Cloud“. Based on user feedback that Long Tail Pro should be a web app instead of desktop software, Long Tail Pro has launched the Long Tail Pro Cloud (since 2016). This offers users a number of benefits in comparison to the desktop software. The Cloud allows user to associate a project with a domain, get the domain metrics and give recommendations on KC. It will help you in choosing keywords that you should be targeting. Long Tail Pro Cloud uses the same proprietary algorithm as the desktop software but the results are faster and ALL online (even KC is automatically calculated for all keywords)! Rank Value This is an addition to the cloud-based software of Long Tail Pro. Rank Value helps deal with the profitability of the keywords. In the desktop version, it was possible to assess the difficulty of keywords. Rank Value takes it a step further and allows users to check the profitability of a keyword. This is done with the help of an in-house algorithm and input from user. The input can be: The input can be: Adsense – In this case, you simply need to input average Click Through Rate of your website on ads. Amazon Affiliates – In this case, you need to enter the average purchase price of the product or group of products that need to be sold with that keyword. Custom option – If you are an e-commerce site or plan to sell your own products, you can go for the custom option. To use this option, you need to enter your visitor value (i.e. average product sales price). Targeting Keyword Difficulty To know what kind of keyword difficulty you should be targeting, you should add a domain to your project. Metric for Insights Find the domain strength, referring domains, page strength and more with the metrics provided by the software. Adwords Data With Long Tail Pro, you can input a list of keywords from Adwords, check their CPC, Competition, monthly local/ global searches and more. Filtering You can further control the keyword search by using real-time filters. Keywords can be filtered on basis of number of words, CPC, advertiser competition, local searches, and competitiveness. Export Results Whether you are searching for top 10 Google search results or checking the keyword metrics data, all these reports can be exported to an Excel .CSV file. How Long Tail Pro Works Once you sign up for our FREE LongTailPro TRIAL, you are ready to use Long Tail Pro’s online keyword research tool / web application! To begin keyword research, name your project, choose your country and language, then input your seed keywords. Add seed keywords related to your business, industry or niche. You can also add filters to your search like monthly global searches more than 1000, etc. By adding filters, you can generate sets of keywords that are worthy of targeting. You can choose filters based on how LONG your long tail keyword should be or from which top level domains they are coming. Once you click on Generate Keywords, you will get a list of keyword suggestion within seconds. The time for keyword research will depend on the filters added and number of keywords you have added as seed keywords. Check the list of keywords generated. You can repeat the process as many times as you want. Long Tail Pro vs SEMrush SEMrush is one of the best tools to quickly and freely find long tail keywords for a website. Keyword suggestions are generated on basis of frequently searched terms in search engines. Both Long Tail Pro and SEMrush offer keyword suggestions and allow competitor analysis. But the biggest advantage of Long Tail Pro over SEMrush is that it gives a list consisting of MORE long tail keywords. Compared to SEMrush, Long Tail Pro further offers the following benefits: Allows user to search multiple keywords at once Offers around 800 results for every basic (or seed) keyword entered Identifies unlimited keyword opportunities Allows to test viability of niches Finds domain names automatically Automatically checks rankings on different search engines like Google, Bing, Yahoo Allows to create targeted campaigns Click Here for our exclusive Coursenvy + SEMrush FREE Trial (if you would like to test the SEMrush keyword research service). Long Tail Pro vs Market Samurai Market Samurai is another popular tool for searching long tail keywords. Though the tasks performed by both these tools are similar, there is a significant difference in their working. Here are few reasons why Long Tail Pro is better than Market Samurai: Speed – Speed of Long Tail Pro is faster than Market Samurai. In both the tools you can add multiple seeds keywords. In Long Tail Pro, all the keywords are analyzed simultaneously while in Market Samurai, analysis is done one seed keyword at a time. So, time required by Market Samurai is high and speed is slow. Filtering – Though both these tools offer keyword filtering, the way keywords are filtered out in both these tools are different. In Market Samurai, filtering of keywords is done after keyword suggestions are generated. In Long Tail Pro, keyword filtering is real-time, so you can add filters before keywords are analyzed. It gives user better control over keywords. Competitor Analysis – The layout for competitor analysis in both these tools is quite similar. But in Long Tail Pro, results of competitor analysis are integrated with Moz data (moz.com). Thus, the results are more insightful and helpful. In competitor analysis with Long Tail Pro, you can also see the page authority and domain authority of top 10 search results. Long Tail Pro vs Google Keyword Tool Google Keyword tool has been of the oldest and most popular keyword planning tools. But the latest updates have rendered the tool useless for organic keyword search. It’s nearly impossible ]to use Google Keyword Planner without planning a campaign for Google Adwords and ultimately paying for the ad to truly test the keyword volume. Here are few more benefits of Long Tail Pro over Google Keyword Planner (https://adwords.google.com/KeywordPlanner): Google Keyword Planner does not give keyword difficulty metrics and how difficult will it be to rank a keyword. It only suggests competition for the keyword as low, medium and high within the Adwords bidding network. Long Tail Pro pulls data from Google AdWords and combines it with results from Majestic and Moz. Thus, you get keyword suggestions with a number of metrics like rank value, search volume, total words, suggested bid in AdWords and more. Long Tail Pro vs Ahrefs While comparing Long Tail Pro to Ahrefs, here are few pros of using Long Tail Pro: Speed – Speed of Ahrefs is similar to SEMrush, but lower than Long Tail Pro. Time required to find long tail keywords with Long Tail Pro is faster! Keyword Difficulty – Though even Ahrefs shows keyword difficulty, the insights are more precise and valuable in Long Tail Pro. Long Tail Pro Review Summary With so many keyword tools available in the market, it is difficult to choose a single valuable tool. Keyword research primarily relies on data, and you need to choose a tool that gives the maximum insights from the data available. Though Long Tail Pro is a paid tool, like many other keyword tools, it offers the users true value for their money. Getting a paid subscription of Long Tail Pro is an investment in your marketing campaigns and organic SEO that you will make MUCH GREATER RETURNS from as time goes on. Targeting the right keywords is critical for your website, business or blog, so you cannot compromise on your keyword tool. Long Tail Pro makes it easy to get long tail keywords and manage them. So as I tell many of my clients… quit wasting your time on “free” keyword tools and get useful insights so you can plan your keyword targeting masterfully! It is a smart investment if you are serious about your marketing campaigns! Claim our FREE Long Tail Pro trial today! https://www.coursenvy.com/long-tail-pro-discount-code

SEMrush Review In this SEMrush review, we will delve into why we use Long Tail Pro and SEMrush in unison when analyzing keywords we want to rank for in Google search. To start this SEMrush review / tutorial, watch this video for a brief walk through of the SEMrush keyword research tool. SEMrush is highly trusted among SEO and SEM industry professionals conducting keyword research, site audits, position tracking, and more. Feel free to create a free SEMrush account and follow along as you watch these tutorial videos! SEMrush 101 Now let’s learn how to use the competitive research software that SEMrush has to offer! Watch this entire YouTube video playlist to learn how to use the best Internet Marketing Software — SEMrush: How to Find Long Tail Keywords Once you begin to understand keyword research, you will really begin to understand the power of long tail keywords! We love using both SEMrush and Long Tail Pro software (Long Tail Pro free trial link) to discover long-tail keywords for our clients. Now watch the video below to learn how to find long tail keywords in SEMrush, so YOU can increase your traffic and Google rank! How to Boost your Website Performance with SEMrush Site Audit Tool To boost your website performance you need to use the SEMrush site audit tool: How to Create Content That Earns Backlinks Keyword research is nothing without QUALITY content! You need to create high-quality and SHAREABLE content if you want to rank for those keywords in Google! If the keyword competitiveness is low enough, you may be able to rank in Google search for keywords without any backlinks to that specific page or post you created around that keyword… BUT your goal should always be to create content that people will willingly share! Watch this video to learn how to create content that GETS SHARED and GETS BACKLINKS! Linkbuilding 101 Now that you have the keywords and content created that you want to rank for in Google… now is the time to start building links to your content so you ORGANICALLY rank for these keywords! Learn more about SEO backlinks in this blog post: www.coursenvy.com/free-backlinks SEMrush Review Conclusion Long Tail Pro and SEMrush are our go-to keyword research tools for all our clients! We advise you give SEMrush a try with our SEMrush promo code / FREE trial link: https://www.coursenvy.com/semrush-promo-code Continue Learning Get access to ALL of our top-rated Coursenvy courses at: http://modmba.com