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What is Jungle Scout? Read Our In-Depth JungleScout Review! If you’re looking to launch your own online business by selling physical products on Amazon, then you need to watch this complete guide on how to sell on Amazon and how to use the JungleScout software to take your Amazon FBA business to the next level! We are going to teach you the complete Amazon FBA system, and how to successfully launch and scale an Amazon private label business! We at Coursenvy have used this proven process for hundreds of clients! This info we are sharing with you can be transferred to any Amazon marketplace, so whether you want to sell on Amazon.com or outside of the USA, we’ve got you covered! After this useful Amazon FBA step-by-step tutorial, you will have all the tools to build your online business and a life of financial freedom! So before you watch the JungleScout tutorial video below, make sure to SIGN UP for JungleScout by clicking our affiliate button below: https://www.coursenvy.com/jungle-scout How to Find Top-Selling Items on Amazon Watch Us Install Jungle Scout, Find a Winning Product, and List the Product on Amazon Did you Install the Jungle Scout Chrome Extension Yet? Do so now by clicking here! Simply open up your Google Chrome browser, then install your JungleScout extension at the link above. Then follow along step-by-step in the video to see the power of JungleScout and how to sell on Amazon! How to Track Sales on Amazon How to Get Reviews on Amazon The most common problem I hear from people who want to start making money online is, “Where do I even begin?!” The information and resources available are overwhelming, but in reality, the steps to building and launching a profitable online business are actually straightforward. I have built numerous businesses on Amazon that sell over six figures every month…it is a repeatable and scalable process with a very simple blueprint. This is all that you need in order to get started selling on Amazon:

Follow our Ultimate Guide to Creating Compelling Snaps & Stories That Grow Your Brand! STEP #1: Download the Ultimate Guide to Snapchat Marketing As you'll see in the Ultimate Guide, marketing your business on Snapchat isn’t for every company. We’re not suggesting that you sign up for Snapchat without a strategy, an understanding of its user base, and most importantly, a commitment to creating content that may be completely different from anything you’ve created before. That’s the first thing you need to understand: Snapchat isn't like any other platform out there. It’s about personalized messaging, real-time video, emojis and doodles, and quirky content! How to Use Snapchat for your Business Snapchat Ads for Beginners Snapchat Ads Tutorial for Beginners How to Run Snapchat Ads for Beginners

Are you looking to sell products on Amazon in GATED (or RESTRICTED) categories? Amazon only wants trusted sellers, with professional selling accounts over 6 months old and in good standing to be able to sell certain products. AMAZON HACK — GET UNGATED IN THESE RESTRICTED AMAZON CATEGORIES NOW Here is a list of Amazon categories and products requiring approval (requiring to be “ungated”): https://www.amazon.com/gp/help/customer/display.html?nodeId=14113001 Once you have an account that is over 6 months in age and in good standing, simply click the Inventory tab in your Amazon Seller Central account, then click Add a Product from the dropdown menu. Just copy and paste in the ASIN number from the list below for the gated Amazon category you want to be approved to sell in, then click search. You will be prompted to “Request Approval” for the category which is an INSTANT approval (i.e. Amazon ungating) for the following product ASINs: B004L5JCZ4 – Baby Topicals B01IKQGNEC – Supplements B0013OXDBU – Sports Nutrition B06Y2M2ZSB – Feminine Hygiene B014JV44UC – Strollers B016KPM1AA – Topical B007GE75HY – Toy Building Blocks B01LX35H81 – Learning Toys B0002M9LP6 – Kid and Baby Furniture B01IZLRWH4 – Baby Feeding B005S1CHKC – Mobility Devices B008CZZV6I – OTC medication B008Z9YZY0 – Contraceptive Products B01AFP170G – Lighting B00F5D6HLS – Audio Visual B01CYQENM8 – Computer Components B0082C00P8 – Pet Food B00EUV2BSE – Baby Activity Gear B00368CLXW – Car Seats B002WJHDTS – Medical Supplies and Equipment B00DDMJ2NI – Pampers & Baby Diapering B001Q3KU9Q – Infant toys B000BNC9DM – Outdoor sports & Toys B00DDMJ2NI – Grocery Love this hack? Learn more in our Coursenvy Amazon FBA Course!

Did you know there is a BEST TIME to post on each social media marketing platform? The optimal post time varies for Facebook, Instagram, Pinterest, Twitter, LinkedIn, etc. Step #1 - Click this link to download our favorite FREE Social Media Content Calendar Template (provided by HubSpot) Discover the Best Time for Posting Content on Social Media If you are unable to time your posts during the peak hours of active users, you might miss out on interacting with a lot of potential users who might like to connect with you or your brand. Platforms like Instagram, Facebook, and other social media platforms have become the primary landscape for people to interact and get social. Social Media is an instantaneous way for people to build connections and stay updated on current events. It has grown as a main medium for individuals and businesses to elevate their user engagement. To put it all in one sentence, the social media usage habits of people have changed, and it requires the attention of companies and marketers to review their marketing strategies. One key factor that plays a key role in maximizing users' engagement with the content on social media is the time it is posted. When Should I Post My Content? The answer to your question comes from a rigorous analysis and interpretation of your social media content insights. Follow these steps: Create content to post on your social media account regularly. Post the content every day at diverse times for at least two weeks. Collect the insights from all the platforms and evaluate the performance. You can use the following set of KPIs (Key Performance Indicators) to measure the performance of your content - For Engagement: Clicks Likes Shares Profile Visits Brand Mentions For Measuring Reach: Impressions Traffic Data Followers Collecting additional data such as leads generated through a certain post also helps in solidifying the data obtained from other KPIs. But What If I Have Just Started From Scratch? Okay, so for new users, it is hard to define their perfect posting time based on the very little data collected through the above process. Thus, the best approach to identifying the best times to post on social media is by making informed guesses. Think logically about the possible active hours of the audience. Few more possible things you can think about - Working hours of the target audience Weekdays for B2B and Weekends for B2C Commute Time - Mornings and Evenings Also, try to figure out the location of your target audience to follow the different time zones and define the best time for posting. What Is The Importance Of Good Timing On Social Media? Social media has always been a great place for people to connect, build, and cultivate relationships. But with a shift in the paradigm of social media usage, it has now become a place for engagement rather than interaction. Hence it is necessary to identify the best posting time for you as it ensures maximum engagement. Importance of Good Timing on Social Media = Increased Engagement Rates Posting at the right time increases your engagement and brings you more likes, follows, shares, etc.; plus it will lead to increased traffic on your website! When you post at the best time of the day(that varies on different days), it increases your reach, and more traffic is likely to land on your website after visiting the post. These two outcomes are enough to define the vital role played by timing in growing your social media presence. The Best Times to Post on Social Media (EVERY PLATFORM) If you wish to reduce the burnout of finding the best times for posting on social media, you can use the aggregated information interpreted from Sprout Social's analysis of 20,000 + accounts. Read below to find detailed information about the best posting times on various social networks. Best Times to Post on Facebook Best Days - Tuesday, Wednesday, Friday Best Time - 9 am - 1 pm. Facebook is the ruling platform for Social Media Marketing, and one should not eliminate the need to post actively on the platform. You can engage with the global audience on Facebook, and the platform can be best used for running brand promotions. Worst Day - Saturday Posting during peak times, as mentioned above, can lead to a significant increase in your engagement with the audience. Best Times to Post on Instagram Best Day - Tuesday Best Time - Tuesday, 11 am - 2 pm and Monday to Friday, 11 am A number of new features were added to Instagram during the lockdown, and that combine to make it the perfect social platform. Instagram is one unique platform to help businesses and individuals build a visual identity. It is great for building brand reputation and provides various tools to make it easier for the users to track their performance on the platform. You can convert your Instagram account into a creator or business account to get access to multiple inbuilt marketing tools. Use the best times to post your content and see yourself growing as a brand on social media. Worst Day - Sunday Best Times to Tweet on Twitter Best Day - Wednesday Best Time - Wednesday, 9 am - 3 pm, and Tuesday and Thursday, 9 am - 11 am Twitter has been the first source of information for many internet users for a long time now. It is different from other social networks in many ways. You can find the trending topics and discover the latest happenings and news. Brands can use Twitter to fulfill multiple purposes like - proactively reacting with the users, analyzing the voice of customer data, etc. Twitter allows the users to post content of up to 280 characters only as the platform is meant more for real-time communication. Reach out to a wider audience on Twitter by sticking to the best posting times and experiencing a tremendous interaction online. Worst Day - Saturday Best Times to Post on Linkedin Best Days - Tuesday, Wednesday, and Thursday Best Time - Tuesday and Thursday 9 am– 12 pm, Wednesday 9 am – 2 pm Linkedin is another great platform but is not the same as other social media channels as it is more professional and personal growth centered, where users can post about their achievements in their professional careers. You can use Linkedin to connect with your professional networks; the platform has a specialized focus on employee interactions. Consider posting during peak hours for a higher engagement with the audience and build a strong profile on the platform. Worst Day - Sunday Best Times to Post on Pinterest Best Days - Friday and Saturday Best Time - 8 pm - 11 pm Pinterest is the best platform for content marketing. For profiles that have visually based audiences, having a strong presence on Pinterest is more like a need. When users open their feed, they see the pins in chronological order, and the same algorithm is followed when users search for hashtags. Thus it becomes essential to post at the right time to grab the maximum engagement with a wide number of users. Best Times to Post on TikTok Best Days - Throughout the week Best Times: Monday 6 am - 10 am Tuesday 9 am, and 2 am - 4 pm Wednesday 7 am, 8 am, and 11 pm Thursday 12 am 9 am and 7 pm Friday 5 am, 1 pm, and 3 pm Saturday 11 am and 7 or 8 pm Sunday 7 am, 8 am, and 4 pm TikTok has emerged as an excellent platform for users all across the globe. Many businesses are also using the platform to interact with their audience and boost sales. But having a good following is definitely a prerequisite to seeing significant results on the social platform. You might be creating great content, but with low engagement, things might not work out the way you want. In order to accumulate a good following on Tik Tok, you must time your posting just like any other social media platform. Posting in those hours when users are more active increases your chances of getting discovered by more users. Found your Perfect Time for Posting? After reading through the well-mannered stack of information in this blog, you are expected to schedule your next big post at the perfect timing. Social media is an advantageous marketing tool if used the right way, and posting content during peak hours across different platforms is a key ingredient to extracting the maximum output from Social Media Marketing. Post in the mentioned time schedules to see positive figures of your social media engagement or find out your best posting time following the process mentioned in the earlier part of this blog.

Selling on Amazon has become the business of choice for many entrepreneurs. In order to take your Amazon arbitrage, Amazon private label, or Amazon FBA business to the next level, using the BEST Amazon software is crucial! We have tested it all and we have found a ton are terrible… so why focus our time there! Check out the following tools that help take our Amazon sales to the next level! 1. Jungle Scout We use Jungle Scout daily for all our clients who sell on Amazon. Jungle Scout is the easiest way to find products that sell, in niches where opportunity is high, with real Amazon sales data to back it up! Click here to check out all the Jungle Scout tools available! We use all their tools to navigate the FAST growing Amazon marketplace and filter through thousands of items and find out what sells. With Jungle Scout we can stay ahead of the competition and new product ideas with real Amazon sales data (across several international Amazon marketplaces). Check out these case study videos to learn how to use Jungle Scout: Check out all these FREE resources at Jungle Scout, including: niche product ideas, Amazon Seller courses/webinars, sales estimators, and more! 2. Salesbacker Salesbacker automatically emails your Amazon customers to help you get more product reviews and increase your seller feedback count. I currently use Salesbacker and LOVE IT! Check out my in-depth review of Salesbacker and get a 60-Day FREE trial here: https://www.coursenvy.com/salesbacker BONUS: How to Find the TOP 10,000 Selling ASIN’s in Every Amazon Category This bonus link contains reports for the top ~10,000 ASINs in a category by sales velocity on Amazon.com. Please click on the following link to download the report for the corresponding category in Microsoft Excel! Click this link to see all the Amazon categories: http://go.amazonsellerservices.com/l/229492/2017-08-23/g2j9b2 BONUS #2: How to Get Reviews on Amazon – https://www.coursenvy.com/how-to-get-reviews-on-amazon Enjoy!

Split Testing is a crucial part of creating Facebook campaigns. The goal is to test ONE variable difference at a time in Facebook campaigns to identify the best combination of variables! This can mean testing a different image, ad copy, call to action button, audience/targeting, placement, etc. Just make sure to test only ONE variable at a time otherwise if you test multiple variations in a new campaign and that campaign performs better, you won’t be able to tell what variable was the cause! By testing one variation difference at a time, you can identify the cause of the success or failure from campaign to campaign. If you enjoy this Split Test tutorial, we suggest you join our Facebook Marketing Mastery course included in our modMBA program: www.modMBA.com How Split Testing Works Think back to your high school science classes and hypothesis testing. You would have your control group, then you would change ONE variable in the test group in order to document the differences/results! EXAMPLE: A/B split testing allows advertisers to easily test the same ad on two different audiences, to see which audience the ad performs better with! Advertisers can use split testing to interpret how changes in different variables might impact the success of their ads! To get the best results from your Facebook Ads, you have to test different versions of ad creatives (at the AD level) and targeting/audience (at the AD SET level) in our campaigns. To test different Ads and Ad Sets we can do “A/B Split Testing” in our campaigns. After doing A/B Split Testing, we can easily find which variables are best for our campaigns or which ones are not! Now let’s first cover how we do manual split testing! Facebook Split Test Ads + Split Testing 101: How to Create a Coursenvy Super Split Test Campaign How Long Do I Split Test? Optimization is your ongoing job as a Facebook ad manager. You need to be split testing campaigns, ONE variable at a time, at all three levels (objective, ad set, and ad) to optimize for your key metrics (which is typically seeking the lowest cost per conversion). You should shut off non-performing ads (poor results) every 3-7 days or once your campaign reaches 1,000 impressions (whichever comes first). From my experience, 1,000 impressions is enough volume to know which ads are winners and which ads are losers. Combine The Winning Variables & Keep Testing Once you start to identify your best audience and best ad creatives, combine them into new campaigns to confirm they indeed are the best variables. If not, keep split testing! Once I find a few winning campaign combinations, I will slowly scale up their budget 20-30% every 2-3 days until I am at a daily budget I am comfortable spending. I am constantly testing ads to find more audiences and to obtain cheaper results. Once you get a few of these winning ads, they truly can become EVERGREEN or lifelong ads. Facebook Split Test Variables The variables you test can be ANYTHING you want to test! If you aren’t certain who your target market is, split test to find out! Split test locations, age, gender, languages, interests, placements, connections, custom audiences… the list goes on and on! Just keep creating duplicate campaigns and edit each version ONE variable at a time! You can split test as many variables as you want in order to identify which ones perform the best with your target audience. Such as which audience drives the lowest cost per click, which images have the highest relevance scores, or what variables increase conversions, while lowering your cost per acquisition. Facebook Dynamic Creative Dynamic Creative takes multiple AD variables (such as images, videos, titles, descriptions, CTAs) and then creates creative variations for each person viewing your ad that you can later track in Ads Manager to see what performed the best (i.e. drove clicks, engagement, conversions!) Dynamic Creative is a great optimization tool when you’re not sure which AD creative resonates the best with each audience you target. With the Dynamic Creative option enabled, you can upload multiple creative assets such as images, videos, titles, descriptions, and CTAs (Call-To-Action buttons). Dynamic Creative will then find optimized ad creative combinations by taking multiple ad components/assets you provided (i.e. images, headlines, etc.) and automatically generating combinations of them. Dynamic Creative will then optimize the creative components that deliver the best results for each impression served. Then your Dynamic Creative ads will show your targeted audience the highest performing creative combinations. Who is Dynamic Creative for? The Dynamic Creative option is a great tool for Facebook advertisers with MANY assets who want to learn what creatively resonates with their target audience. I like to compare Dynamic Creative to “Machine Learning”… it is a Facebook tool that helps me identify my best AD level creative assets, then I use these winning creatives in my new AD SET level split test campaigns. Once I have my Ad Sets optimized, then I scale up my budget on the winners and shut off the losers! PRO TIP: Dynamic Creative is NOT a substitute for split testing. I will only use Dynamic Creative to find my top-performing CREATIVES from hundreds of options (i.e. titles, images, etc.). Then I will take these winning ad creative assets (derived from the Dynamic Creative ad) into my new split test campaigns where I am testing targeting at the AD SET level (again, ONE variable at a time to see what audience drives the best results). BEST PRACTICES: Split Testing Best Practices for Split Testing: https://www.facebook.com/business/help/290009911394576 Test only ONE variable at a time for more conclusive results. Focus on a measurable hypothesis (i.e. optimizing for cost per action). Use a big enough audience for the test. Use an ideal time frame (3-4 days average). Set an ideal budget for your test (80%+ estimated Test Power). Continue Learning Get access to ALL of our top-rated Facebook Ads and online marketing courses at: http://modmba.com Join our FREE Facebook Marketing Course: How to Develop Effective Organic and Paid Strategies

26 of the Best Brands on Instagram Right Now: https://blog.hubspot.com/marketing/best-brands-on-instagram 33 of the Best Brands on Instagram Right Now: https://jumpermedia.co/33-of-the-best-brands-on-instagram 18 Instagram accounts to follow for brand inspiration: https://sproutsocial.com/insights/instagram-accounts-to-follow TOP 15 BRANDS KILLING IT ON INSTAGRAM: https://blog.socialmediastrategiessummit.com/top-10-brands-killing-it-on-instagram 30 Best Brands on Instagram Right Now: https://www.hopperhq.com/blog/30-best-brands-instagram-2020 Continue Learning Get access to ALL of our top-rated Coursenvy courses at: http://modmba.com Learn How to Create Captivating Visuals, Grow Your Following, and Drive Engagement on Instagram. Download the Ultimate Guide to Instagram Marketing

Landing Pages / Lead Capture Pages are a page on your website that is used to capture email addresses. Your goal is to funnel the user through valuable content, then provide an item of value in exchange for their email address (i.e. more content, product, ebook, etc.)! Our favorite landing page creator is ClickFunnels: https://www.clickfunnels.com (the founder is in the video below!) We at Coursenvy also love all the great content Kissmetrics publishes! Make sure to check out their Beginner’s Guide to Landing Pages. Leadpages – The #1 Rated Landing Page Builder Many of our clients use the software Leadpages to build and host their landing pages (i.e. opt-in pages, lead capture pages, squeeze pages, etc.) Lead Capture Pages are a KEY part of our business. You want to attract people to your website, blog, etc. with great content. Then offer that user MORE great content in exchange for their email address on a LEAD CAPTURE PAGE (Landing Page). Then once you have the email, we can promote your product or service for sale! This is the process of leading your customer DOWN THE MARKETING FUNNEL! Check out this Leadpages mini-course and all their other free Landing Pages/ Marketing courses here: www.coursenvy.com/leadpages What software do we LOVE just as much as Leadpages? My top 3 secrets to creating a lead generation sales funnel that converts are… [click the link below to continue reading this blog post] https://www.coursenvy.com/what-is-a-landing-page ConvertKit – Email Marketing meets Landing Page We have switched from MailChimp to Aweber to a few other email marketing platforms, to finally land on our current favorite, ConvertKit! The nice thing about the ConvertKit software is that in perfectly integrates easy-to-build landing pages WITH your email service provider… therefore making really segmented email lists a breeze. For example, if someone signs up via a form or landing pages on one of my websites, I will know exactly where that user signed up and they will start receiving autoresponder emails right away! Learn more about ConvertKit with our free course at: https://www.coursenvy.com/convertkit/ Unbounce – A Solid Choice for Landing Page Building Whether you’re a newbie landing page creator or the best of the best, Unbounce makes it easy to build custom landing pages for any campaign and boost your conversions. Now, check out Unbounce’s amazing Landing Page Tutorial. Still have questions about growing your email list? Sign-up for our mini-course on How to Grow Your Email List to 1,200+ in 30 Days with FREE Traffic! Just submit your email in the form below: 17 Elements of the Perfect Sales Page great headline stats – backup your claims images – high quality graphics about – why people want to learn from you, tie in your story to benefits from what you are selling, and why trust you press logos – where have you been featured, CLOUT video – quick tutorials/tours course outline – focus on typing YOU pricing compare – what value at each tier pricing tiers – intro offer and VIP bonus – 2-3 bonus items testimonials guarantee – 30 or 60 day, but hold them accountable payment options – discount $997 or 12 mo $97 call to action – tell people exactly what you want them to do “click here to enroll” bright and stands out live chat – offer instant help or FAQ section countdown timer who is this for – be specific BONUS: Include an automatic email sequence for new students about getting back in the course and offering help… continue to offer value and upsell when fitting! EXAMPLE: modMBA.com Continue Learning Get access to ALL of our top-rated Coursenvy courses at: http://modmba.com Create and test beautiful landing pages that generate leads and look great on any device — no web developer required: Free Landing Page Builder

Before creating our LinkedIn Company Page, we need to create a personal LinkedIn Profile at: https://www.linkedin.com How to Create a LinkedIn Profile Watch this tutorial on how to create the BEST personal LinkedIn Profile: How to Optimize Your LinkedIn Profile Now let's optimize your personal LinkedIn Profile: Top 6 Tips to Get MAX Exposure on LinkedIn Learn how to ensure people find you in LinkedIn search results: LinkedIn for Business Is your business using LinkedIn to its fullest potential to improve brand awareness, build your network, and increase leads, sales, conversions, and revenue? Discover top tips on using LinkedIn for professional networking, business, and marketing with our ultimate guide below! Download the FREE Ultimate Guide to LinkedIn Marketing

A common question I get from clients is “What is the secret to YouTube SEO?” and “How do I get my YouTube video ranked #1 in search results?” I reply with one simple name TubeBuddy! https://www.coursenvy.com/tubebuddy That’s it! TubeBuddy is a Chrome browser extension that adds a layer of amazing functionality right on top of YouTube’s website. Plus TubeBuddy isn’t just some random third-party software… they are a CERTIFIED YouTube Partner! TubeBuddy has been a YouTube Certified Company since 2015 and is listed in YouTube’s official Service Provider Directory. My Favorite TubeBuddy Use (STEALING KEYWORD TAGS)! The best part of Tube Buddy is how you can quickly steal your competitors tags on YouTube! In-Depth TubeBuddy Review Still not sold on the power of TubeBuddy? Well check out this TubeBuddy review video by the #1 rated YouTube instructor online (Derral Eves): How to Get TubeBuddy for FREE! What are you waiting for?! Get your YouTube videos ranked on the first page of YouTube search results with the greatest YouTube tool online! Click this link to get your FREE Tube Buddy extension download today! 9 STEPS for Getting your Videos to RANK on YouTube 1. Awesome Titles -Keep them short and to the point – Less than 10 words is ideal (under 100 characters) e.g. How To Be A Social Media Marketing Expert 2. Fill out Descriptions -The first 150-160 characters will act as the Google Search meta description. Have your target keyword worked into this meta description part of your description naturally. -Add a Call to Action and your first link right after 160 characters. -Add additional info about the video, your website, your services, etc. (they allow 4850 characters so use it…it can only help you rank better for various keywords!) -Finish the description with links to all your other services and social media links. 3. Tag Tag Tag -YouTube allows up to 500 characters for the tag section, SO USE IT ALL! -Specific Tags: These are specific keywords that someone would type directly into the YouTube search bar, such as “how to choose a domain name” -Single Word Tags: These are keywords that describe your videos general field of interest, such as “domains”, “godaddy” or “website”. 4. Video Thumbnail -Include Text: As your video gets shared and embedded more and more on the internet, most of the posts won’t include the video title, rather just the embedded thumbnail image. So your custom thumbnail must do a perfect job of getting people to click your video alone! -Review your Thumbnail at Small Scale: Before you upload your custom thumb it’s a good idea to check how it looks shrunk down to 120 x 68 pixels. This is the size it will appear in the related videos sidebar, so you will want to be able to easily read the text at that size. 5. Audience Retention -How long people spend watching your video is the most important ranking factor for YouTube; it is referred to as “Audience Retention”. The longer you get people to watch you videos, the better they will rank! -Use the powerful psychological trigger called “opening the loop”. This taps into the brains compulsive need to finish things! -Open the loop in the first few seconds of your videos with an “outline” of what is to come in the video. EX: “In this video we’ll take a look at how to do X, Y, and Z” 6. Tell Users What to Do Next -The more people who like, share and comment on your video or subscribe to your channel the BETTER your video will perform in the rankings! -Simply ask for what you want right in the audio of your video… AND also request what you want via CARDS and ANNOTATION pop-ups right in the video. 7. Make Sure Subtitles are Turned On for Each Video -My videos that have CC/Subtitles enabled rank better! 8. MAKE MONEY! -YouTube does not outright say it, but from my experience, I believe they rank videos higher that use the YouTube / Google AdSense monetization program. Enable YouTube Monetization under: Channel < Monetization 9. Blast Market Videos Early -YouTube will send an elevated amount of traffic to your video the first week to test engagement, comments, likes, shares, etc. If it doesn’t produce well that first week, it is going to have a hard time ever ranking well! -Make that first week magical! Share this video on EVERY social media account, email it to customers or newsletter subscribers, share it in blog posts, etc. Continue Learning Get access to ALL of our top-rated Coursenvy courses at: http://modmba.com Download the FREE Guide to Creating, Promoting, and Optimizing Your Video Content: The Ultimate Guide YouTube Marketing

A consistent stream of questions we get from students and clients are based around SEO and backlinks. Such as: How can I improve SEO on my site? How can I improve my website ranking and rank in Google? What is a backlink? Should I pay for backlinks and if not, where do I get free backlinks? GREAT QUESTIONS! So we plan to answer them all here today in this blog post! What is a Backlink? A backlink is one website mentioning another website and providing a hyperlink to it. The link has to be a clickable link. See the difference below: https://www.Coursenvy.com — https://www.Coursenvy.com While the first example does display a URL, the search engines WILL NOT register this as a backlink. Backlinks are clickable links (using an href attribute within the code). Link text typically appears in a different color with an underline. So why do backlinks matter? Think of a backlink as vote of confidence. If you trust your friend and she tells you to buy XYZ product, you will probably go do it, because you trust them and their judgment. Same thing goes for online! The more trustworthy and authoritative a website is (i.e. Forbes, Amazon, Wikipedia, etc.), the BETTER the quality of backlink (for the most part!) The Perfect Blog Post First things first, CREATE CONTENT WORTH SHARING! When someone shares your blog post or web page, you will receive a backlink (i.e. Google saying “Oh, one more person/website thinks this content is awesome enough to share it… we should rank this URL higher organically in Google search!”) So this blog post you are reading is actually a perfect example of CONTENT WORTH SHARING. It provides you with a ton of value for free! The Perfect Blog Post Formula = Provide value + Show your social proof (via testimonials is great) + Provide solutions to common problems Linkbuilding 101 Too many website owners just think backlinks will happen, like magic… or that paying a shady website for X amount of backlinks on terrible low DA sites (backlinks on under 20 Domain Authority sites are near worthless — learn more at Moz) will help them rank higher in search engines. Sadly, NO! This will not work for you! Follow these tips first before even beginning your link building: Create high-quality content that people will WANT to share! Make sure you are posting this content on a professional-looking website with a great layout and amazing logo/graphics throughout the site. Have a set target market for your website (i.e. Coursenvy = marketing content). Diversify your posts that cater to your target market. Have a clear blog author/owner of the website (i.e. About Us and/or Bio pages). Display links/icons to your Social media profiles. If you follow all the steps above and constantly crank out solid blog posts and content, you will begin to organically rank for your various focus primary keywords and natural sharing/link building will begin for your website and assets you create. This process can take a long time though, so that is why I tell my clients to begin outreach at this stage to start growing backlinks at a faster rate! Guest Posting for Free Backlinks “Guest Posting” means writing and publishing an article on someone else’s website or blog. Many blogs that are growing, will gladly take a free, well-written article in exchange for an “author backlink”. Check out this $$$ Entrepreneur.com author backlink with HUGE clout and link juice for this guy’s website: Source: https://www.entrepreneur.com/article/308528 Getting a guest blog post is by no means easy, but VERY much worth it as you will get a ton of traffic and backlink power from blogs/websites with higher traffic counts than your own. Here is a typical email I send to website owners/editors: The goal here is to just open up a line of communication and slowly start the dialogue back and forth as to why you are of value to them. So a couple of things to keep in mind as you “e-meet” editors and website owners: A) Have 2-3 sample blog posts ready to share IF THEY ASK. They will need to see your writing style before granting you a prized Guest Post! B) Build a relationship with the editor and/or site owner. You want to become a helpful resource for them and a go-to for high-quality content in XYZ niche! Email them when you love a post. Send them awesome content you find online that would be a fit for them. Eventually, you will see an opportunity to plug your website and/or writing skills! Moz.com gives some great outreach tips in this video: And check out this Copy Hackers post on the topic: https://copyhackers.com/write-a-guest-post/ Some websites are even actively seeking guest posts! Just Google: “[YOUR NICHE KEYWORD] guest post”. Now if you have the money to spend, I also advise you check out Respona.com — They are the all-in-one PR and link building tool that combines personalization with productivity. What is Guest Posting & 5 Ways to Guest Post: https://neilpatel.com/blog/guide-to-guest-blogging Top Websites Accepting Guest Posts: Problogger.net http://www.problogger.net/guidelines-and-suggestions-for-guest-posts-at-problogger/ Dailyblogtips.com Moz.com Socialmediaexaminer.com http://www.socialmediaexaminer.com/writers/ Basicblogtips.com http://basicblogtips.com/contact Tinybuddha.com http://tinybuddha.com/submission-guidelines/ Shoutmeloud.com http://www.shoutmeloud.com/join-shoutmeloud Marketingprofs.com http://www.marketingprofs.com/write-for-us Readwrite.com http://readwrite.com/contact/ Surveymonkey.com Womenonbusiness.com http://www.womenonbusiness.com/write-for-women-on-business/submit-a-guest-post/ Famousbloggers.net http://www.famousbloggers.net/submit-your-article Broken Link Building Broken link building is the process of finding old pages and websites that people link to that no longer exist, reaching out to them and letting them know they have broken links, and then offering your site as a replacement link. This process will help you get some of the BEST quality and FREE backlinks hands-down! The first step is RESEARCH! Go to the website: http://www.openlinkprofiler.org Input your top competitor’s website (you want free backlinks from sites who have given backlinks to pages SIMILAR to your site). Click the “Get backlinks data” button. Scroll down on this page and click the “LIS” column on the far left side of the chart. The Link Influence Score (LIS) shows the influence of the links from the website on the search engine rankings of the linked pages. The higher the LIS, the greater is the influence of a link from the website on the search engine rankings of the linked page. The Link Influence Score is calculated based on the quality and the number of links that point to a website. The higher the quality of the inbound links, the higher the Link Influence Score. It ranges from 0-100%. I like to target finding broken links on websites that are above a 60% LIS score. IF I get a backlink from them, the work will be well worth it! Now I just go down the list and copy all these links one by one and check the pages for broken links with either the software Screaming Frog (https://www.screamingfrog.co.uk/broken-link-checker/) or the website Dead Link Checker (http://www.deadlinkchecker.com/) Once you find a broken link, email the webmaster or owner of the website of your findings. BROKEN LINK EMAIL EXAMPLE: Hello, I was doing research today for XYZ and found your awesome article: PASTE ARTICLE URL WITH BROKEN LINK Anyway, I couldn’t help but notice you mentioned a couple websites that have since closed up shop. You may want to remove those broken links from your post to maximize your site’s search engine reach (when Google crawlers detect too many 404 error pages, your website’s value and rank will decrease). Here is a screenshot of the broken link: [SCREENSHOT] We have been selling XYZ for ### years now and would love our link to be swapped out for those dead links in your blog post. Check out our link at www.XYZ.com Keep up the great work on your site! We just love all your content! ***Don’t be too pushy, but follow up at least twice with the website until you get a yes or no. Directories, Infographics, Data, Graphs, and Charts… OH MY! Getting your site posted in directories is one of the oldest ways of getting a backlink, BUT it still works! Submit your sites to relevant directories for your business (i.e. Yelp, Google Maps/Places, YellowPages.com, Local.com, Manta, etc.) And make sure to see if your site is a fit for listing in any of these directories: Botw.org BBB.org JoeAnt.com FamilyFriendlySites.com As far as Infographics, Data, Graphs, and Charts go, these too are tried and true ways of getting backlinks. CREATE AMAZING CONTENT and IT WILL BE SHARED! If you are not a Canva or Photoshop guru, you can outsource the building of cool charts and infographics relevant to your niche via sites like Upwork.com, but the important part to assess before spending the money or time on building these visuals is where do you plan to share it? If you build an infographic that is relevant to a ton of blogs in your niche, AWESOME… this will be the perfect thing to pair with an intro email to an editor of a website! Even if you don’t have a large list of bloggers to send your new visuals to, that’s ok! Check out these sites for submitting your cool Infographics, Data, Graphs, and Charts to: Visual.ly LoveInfographics.com Reddit.com (Also check out laterforreddit.com — Later for Reddit is a free service that lets you schedule a post to Reddit at the optimal time, according to their extensive engagement data.) Imgur.com Build Tools for CRAZY Free Backlinks Do you use any plugins, widgets, apps, calculators, themes, or tools regularly online? OF COURSE YOU DO! So why not create a simple one unique to your niche and give it away for free?! Before you call me crazy… hear me out! Why do you think other businesses create these apps and give them away for free? A) Brand Recognition – The more people you have using your XYZ product the better! This is why PR companies PAY to giveaway varying brands products at big events (i.e. Coca Cola wants you to think about them in your sleep!) B) Backlinks – Many (if not all) of these free apps, calculators, themes, plugins, or tools you see online include a link back to their website! So by giving this tool away for free, they are getting a ton of social clout in exchange for the cost to build/maintain this tool. Online Word Counter Tool A crucial part of keyword research is analyzing your competition’s websites. What keywords are they ranking for and HOW MANY WORDS are on the web pages they are ranking for that keyword? So using Long Tail Pro, identify the top 10 organic search results for a given keyword, then just simply copy those top 10 links and paste them into a Word Count Tool online. Once you have the total word count your competitors used in their blog posts/pages to rank for that keyword, you will know how many words you minimally need to beat them in the rankings (i.e. if a web page ranked in the top 10 organic search results for XYZ keyword with a 2,361 word blog post, you know your post better be AT MINIMUM 2,500 words long)! You Call Yourself an Authority? You have built a website in a specific niche selling XYZ product or service. Get over your FEAR of rejection and put your foot down as an AUTHORITY in your market! Stating your claim as an authority can pay HUGE dividends as far as traffic, SEO and backlinks to your website are concerned. Become a Contributor -- Many websites (especially media sites and bigger blogs) are seeking new writers! Search Google for inurl: “become a contributor” Be the Expert -- Search forums relevant to your niche and reply to questions you are an expert on (make sure to have a link to your website in the author/signature). Search Q&A sites in your niche or reply to questions in your niche on sites like Yahoo Answers or Quora.com Create a Roundup -- A roundup blog post includes quotes/tips/advice from experts in your niche. Just find 20-30 top blogs in your niche. Copy a great piece of advice from their blog (relevant to the theme of your expert roundup blog post title, i.e. “Best Social Media Marketing Hacks“). Paste their advice into your roundup blog post. Quote them exactly, including their name and backlink to their blog post you found the info on. Once you have 20-30 tips typed up in a high-quality blog post, contact that expert stating you “quoted them in a recent article and provided a dofollow backlink to their site”. Now it is up to you if you want to just let them know OR also ask them for a shoutout/backlink, social media post/etc. I personally don’t ask for anything and surprisingly have gotten some great backlinks and AMAZING love from bloggers via their social media (especially Tweets thanking me for “considering them an expert”, then a link to my post). How am I Just Getting to Podcasts? I don’t know about you, but I personally am obsessed with podcasts… I listen to them all day while I work, when I drive, when I workout… Hello, my name is Justin and I am a Podcast Addict… Hello, Justin… Haha, ok jokes aside, Podcasts are the new go to content of choice for many. A CRAZY stat I heard recently… AUDIO beat VISUAL minutes consumed per month for the first time since the 1970s/80s in 2017!? Check out this great blog post by Pat Flynn on 10 Reasons Why Podcasting Is the #1 Content Platform. So all that said, BECOME A GUEST ON A PODCAST! Depending on the size of the podcast and their following/subscribers, being a guest on a podcast can not only get you new potential customers, but the bigger benefit I see is the BACKLINK! Nearly all podcasts have a website that includes a transcript of the podcast episode and a backlink to the guest’s website. BAM! Now… How to Become a Guest on a Podcast? Listen to this great podcast on the subject: https://www.youtube.com/watch?v=7ygHE6noCLA Authority Links Getting an authority link to your site/blog is one of the best strategies for ranking your blog quickly in Google search! Here are my go-to websites for purchasing Authority Links: https://backlinks.com https://posirank.com https://www.rankpay.com https://www.linksmanagement.com Other Backlink Ideas Submit to Audio Sharing Sites – Create a little music on your computer and upload it to your profile on sites like SoundCloud. Donate to Charity – Some charities display contributors and their link of choice for donating! Find charities that you like by searching “contributors page” OR “sponsors page”. https://www.quicksprout.com/how-to-build-authority-with-donation-links Blogger Reviews – If you have a product/service, give it away in exchange for a review and BACKLINK! Find a blogger in your niche and contact them about reviewing your product if you gift them (ensure they will include your backlink). Search Google: “niche keyword BLOG” Testimonials – Do you love a product or service? Do you use MailChimp or AdRoll and love it!? Well tell them! Send them a testimonial and include a link to your website you use there service for! Directories – Get your business listed on the best directory sites, such as Business.com or Manta.com, free directories include Somuch.com, Directoryworld.net, Allthewebsites.org HARO – This backlink source is short for “Help a Reporter Out”. You can get a REAL reporter to write an article using your knowledge and they include a backlink in exchange! https://www.helpareporter.com Copy Competition – Which competitor is ranked #1 or #2 in Google search? Search where they have backlinks via Majestic.com or Ahrefs.com then COPY them! Other Websites to Post for Backlinks – LinkedIn, Blogger, Digg, Fark, Foursquare, Reddit, Stumbleupon, Slashdot, Yelp, YouTube, HubPages, Del.icio.us, RedGage, and BlogsThatFollow Is that enough free backlinks for you or what?! How was that? Enough? Well, it is a good start… you should be busy for a month or forty-two! If you want to keep learning about backlinks and how to improve SEO for all your websites, social media profiles, etc., check out these EPIC resources: Link Building Case Study: How I Increased My Search Traffic by 110% in 14 Days – http://backlinko.com/skyscraper-technique The Broken Link Building Bible – https://moz.com/blog/the-broken-link-building-bible The Advanced Guide to Link Building – https://www.quicksprout.com/the-advanced-guide-to-link-building/ More websites you should create a profile on for a GREAT backlink: LinkedIn, SlideShare, Dailymotion, Authorstream, Soundcloud, Iconosquare, Crunchbase, and Envato The Complete Guide to Structured Data for SEO Structured data (also called Schema Markup) allows search engines like Google to crawl your site and understand what data/content they are reviewing. Structured data can be used RIGHT ON YOUR PAGE to help search engines understand more about your business! Google’s Structured Data Markup Helper --This tool helps Google understand the content on your website: https://www.google.com/webmasters/markup-helper Schema.org -- Schema.org provides you with schemas (or structured data sets) that enables webmasters to embed structured data on their web pages, to help search engines better understand the website’s content! Moz.com -- Moz is my go-to source for anything SEO! Here are some free guides they offer I suggest you give a read! The Beginner’s Guide to Structured Data for SEO Part #1: https://moz.com/blog/structured-data-for-seo-1 The Beginner’s Guide to Structured Data for SEO Part #2: https://moz.com/blog/structured-data-for-seo-2 Here are a couple more resources that you will love as you dive deep into Schema and Structured Data on your website! How to Use Schema Markup for Better SEO: https://www.link-assistant.com/news/structured-data-for-seo.html How to Boost Your SEO by Using Schema Markup: https://neilpatel.com/blog/get-started-using-schema Final Tips No matter what, while seeking backlinks… STAY CONSISTENT! Google likes to not only see constant new content on your blog, but consistently new backlinks to your site as well! Follow these tips each month: 15 Backlinks Per Month (on websites with DA 20+ and TF 20+) Place links in unique, 500+ word content IF POSSIBLE. A link by itself isn’t as powerful as a link within relevant content. Mobile-friendly and Secure websites are becoming more and more important to Google rankings. Make sure your website is responsive and mobile-friendly! Ensure each page looks correct with a site like MobileTest.me Next, secure your website with HTTPS. This can be done for free with services like Cloudflare. Did You Enjoy This Post? Thanks for reading this monster of a post! If you enjoyed this post, you can learn more about marketing and SEO in our 15+ course bundle at modMBA.com Increase your site's visibility and rankings with search engine optimization, content marketing, and link building. Download the Ultimate Guide to SEO Please leave your comments, questions, and feedback below and SHARE this blog post with a friend :)

What Facebook Image Sizes Should You Use? “Facebook image sizes” is a common search by anyone who uses Facebook regularly, has a Facebook page, or is using Facebook Ads. In general, the best size for sharing images on Facebook is: 1,200 x 628 pixels Most Facebook ads require this image size, plus posting 1,200 x 628 images to your Facebook page is optimal. Facebook Page Cover Image and Profile Picture Size Facebook Profile Picture Size = 400 x 400 pixels (creating the image this size ensures no pixelation on varying screen sizes) Facebook Cover Image Size = 851 x 315 pixels Facebook Post Image Sizes Any square image you post to your Facebook page or profile will automatically be scaled to 400 x 400 pixels. Facebook Ad Image Sizes Your Facebook AD is the step at which you create your actual ad, select media, format, links, and more for your Facebook campaign. Ad Formats: Depending on your Campaign Objective, you can select varying formats for your ad. Image – Ad Specs and Facebook Images Guide Video – Ad Specs and Facebook Video Guide Carousel – Ad Specs and Facebook Carousel Guide Slideshow – Ad Specs and Facebook Slideshow Guide Collection – Ad Specs and Facebook Collection Guide Instant Experience – Ad Specs and Facebook Instant Experience Guide ***Bookmark the hyperlinks above for future reference to the ever-updating Facebook ad specs, images sizes, etc.*** Continue Learning Get access to ALL of our top-rated Facebook Ads and online marketing courses at: http://modmba.com Join our FREE Facebook Marketing Course: How to Develop Effective Organic and Paid Strategies